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Knoxville News-Sentinel
Fingerprints
dubbed currency of the future
December 1, 2003
By Larissa Brass
Companies like BioPay see
your fingerprint as the currency of the future.
BioPay's devices, now
installed in six of 11 Knoxville-area Bi-Lo grocery
stores, use fingerprint scans to identify patrons who
visit the store to cash payroll checks.
The company also sells a
product that uses customer fingerprints to pay for items
from their checking accounts.
One day soon, said BioPay
spokeswoman Robyn Porter, customers will be able to pick
up dry cleaning, pay for a prescription and buy
groceries with only one system of payment - their
fingerprint.
"You can leave your
wallet in the car," Porter said.
Fingerprinting is the most
common of biometric technologies, which use a person's
physical characteristics like fingerprints, hand
geometry, facial features, irises or retinas or voice
qualities for identification.
From logging onto desktop
computers to clocking in at work to buying mayonnaise,
the business of biometrics is growing.
The International
Biometric Group, a trade organization of companies that
develop biometric technology, estimates that a $601
million biometrics market in 2002 will grow to $4
billion by 2007. In 2003, nearly $1 billion was spent on
biometric technology. Fingerprinting made up 50 percent
of those revenues.
In the retail sector,
which includes stores like Bi-Lo, the IBG projects this
year's $32 million in biometric revenues will grow to
$285 million by 2007.
"I think we'll see
more and more people using it," said Trevor Prout,
director of marketing for the International Biometric
Group. "It certainly offers convenience benefits to
the customer."
But not everyone is smitten
with biometrics' benefits.
Lee Tien is senior staff
attorney for the Electronic Frontier Foundation, a
privacy advocacy group.
He agrees that convenience
will drive consumers to accept biometrics technologies,
such as BioPay's fingerprinting device.
But, he said, that just
puts another piece of personal information on computer
systems, some of which are inevitably vulnerable to
attack.
Because fingerprints simply
become another piece of electronic data, they can be
stolen in the same manner as your Social Security
number, only with potentially worse consequences.
"It doesn't matter
what the piece of information is, if your life ends up
being dependant on the secrecy of that information or
you're the only one that can produce it, it becomes an
invaluable thing to compromise," Tien said.
"If you're not really, really careful about how you
handle it, you have a single point of massive
vulnerability."
The technology itself is
also prone to error, he said. In the case of
fingerprints, it can be difficult to get a detailed scan
from an electronic read, Tien said. In addition, a
number of factors can affect follow-up prints and create
difficulty when trying to match subsequent fingerprints
with prints stored in the database.
But BioPay's Porter said
instead of compromising privacy, the company's products
protect it.
According to Porter, the
more times a customer has to produce personal
information, the more opportunities it creates for that
information to be intercepted.
"When you go to write
a check today in the store, your check is handled by
seven different people," Porter said.
Using biometrics can reduce
the number of times separate people see that data.
Porter said that Hollywood
has also given people an unrealistic picture of how easy
it is to gain and transfer biometric information.
"First of all, I think
people think that fingerprints are being slung around
the network," she said. "That's absolutely not
true."
The computer capturing the
fingerprint creates an algorithm, or numerical
identifier, to represent it, not an actual image of the
print, she said, "so it's the numbers that are
being compared."
Secondly, she said,
information gathered at one location is never shared
with another unless something illegal, such as
fraudulent check cashing, takes place.
"There are definitely
those (privacy) concerns and they are valid concerns and
all of that, but I think it's because (consumers) watch
too many movies," Porter said. "There's just
too much James Bond out there. We are just allowing
people to easily cash their checks and if they have a
negative history we're alerting the merchant."
Despite concerns expressed
by groups like the Electronic Frontier Foundation, Tien
said a society where "you are your own ID" is
the wave of the future.
"Today, it's my view
that" people's concerns are "not about
security," he said. "It's about
convenience."
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